The Grocer – Nom Noms adds range of crispy wraps

Johnny Bhalla

Healthier ready meals startup Nom Noms World Food has added a lineup of microwaveable wraps. It will roll out from 1 April in eight variants including Falafel, Feta & Quinoa, Caribbean Jerk Chicken, and Lamb Tandoori – all in a mul-tiseed tortilla that crisps during heating (rsp: £2.99/170g). The chilled NPD is being preceded by an overhaul of the brand’s core range of low-salt meals, which is available now in versions for children and adults.